SteelSeries Expands eSports Portfolio by Aligning with Top Eastern European eSports Franchise
SteelSeries, the global leader in eSports performance hardware, today announced a multi-year partnership agreement with Virtus Pro, a gaming organization based in the Eastern European region. Starting today, all of the Virtus Pro professional athletes will be competing with SteelSeries-developed hardware across all disciplines, worldwide.
“Virtus Pro is a legendary franchise that we’re proud to finally be working with on a very intimate level,” said Zach Hill, SteelSeries’ Head of Marketing. “Starting with the MLG CS:GO Major this week, our relationship goes far beyond using our products and wearing our logo. We’re working together to develop unique high-performance products, and giving our fans a new level of exposure to the lives eSports athletes.”
“The opportunity for our players to use SteelSeries equipment for the long-term future was something that was met with a resounding yes when first discussed,” said Anton Cherepennikov, CEO, Virtus Pro. “We require the best possible partnerships to further develop our brand as an international powerhouse in the eSports industry. This has been a long time coming and we’re happy to be working officially with SteelSeries.”
“We demand the best possible products while competing, and anything less than excellence isn’t enough by our standards. With SteelSeries, we have a gear partnership that gives us everything we need to focus on our matches,” said Wiktor “TaZ” Wojtas, Captain of Virtus Pro CS:GO. “The opportunity to work with the developers at SteelSeries to create their future devices is one I’m very eager to start.”
Follow SteelSeries on Facebook and Twitter for the latest happenings of Virtus Pro and the rest of our crew. For more information about Virtus Pro and their roster of athletes, visit www.virtus.pro.
Founded in 2003, Virtus Pro is a long-standing eSports multigaming organization primarily focused in the Eastern European region. Currently competing in CS:GO, Dota 2, and Heroes of the Storm, Virtus Pro’s talent is known for their aggressive play style and bold personalities. For more information please visit www.virtus.pro
SteelSeries is a gaming brand that leads the market in building peripherals with quality, innovation and purpose. The company’s passion has been the driving force behind many first-to-market innovations and technologies that continue to become the industry standard and have-to-have requirements of gamers. The global brand continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships and community support. The company surrounds itself with the passion and the commitment to being the best. It is with this mentality that SteelSeries chooses to partner with some of world’s most respected and recognized brands that work together to push the growth and evolution of the gaming industry into an even greater proposition. www.SteelSeries.com.
Chicago, March 28, 2016