SteelSeries Unveils the Apex Pro Mini: Limited-Edition White x Gold Keyboard

CHICAGO – JANUARY 24, 2024 – SteelSeries, the original esports brand that fuses gaming and culture, and the worldwide leader in gaming and esports peripherals, today unveiled a limited-edition version of one of the company’s award-winning Apex keyboards. Designed like a piece of art, molded with sublime craftsmanship, and packing a punch with the fastest and most adjustable switches on the planet, the Apex Pro Mini: Limited-Edition White x Gold keyboard is a masterpiece in gaming gear.

Beautiful design meets tech and innovation for the ultimate Apex Pro experience. An exceptional, slightly weightier typing feel energizes keystrokes, whether players aim for victory or the completion of a task. The Apex Pro Mini: Limited-Edition White x Gold keyboard enriches a desk or battlestation with a showpiece that has been meticulously engineered with a brass weight plate and precision-milled CNC aluminum bottom case for added weight. To top it off, only 250 of these keyboards exist in the world and each keyboard is numbered from 001/250 – 250/250.

Smaller, faster, and highly adjustable, the Apex Pro Mini gives credence to the phrase “Mini is Mighty.”

As the creators of the original and patented Hall Effect Switch (OmniPoint), SteelSeries continues to push boundaries to give gamers a competitive edge. Launched in 2019, SteelSeries set out to provide gamers more control over their keyboards with the Apex Pro, the most customizable keyboard on the planet with the world’s fastest switches. The original OmniPoint Switch introduced fully adjustable actuation, the biggest leap in gaming keyboard innovation since the creation of the first mechanical switches, which allowed users to adjust between deep throws and feather-light touches.

Faster is better. In Fall 2023, SteelSeries launched a software/firmware update that made the world’s fastest keyboard even faster… again. The update increased the functionality of Apex Pro series keyboards’ OmniPoint 2.0 Adjustable HyperMagnetic Switches by introducing Rapid Trigger mode, allowing Apex Pro keyboards to release the actuation even faster when users release a key. The result is a faster rapid-fire action and gamers can repeatedly press the same key without waiting for it to return. In addition to more speed, the brand increased the level of adjustability by updating the actuation distance -- which is now 0.1mm to 4.0mm (from 0.2mm to 3.8mm.) This gives every independent key 40 levels of adjustability (up from 37).

A compact 60% design frees up desk space and allows for larger mouse movements, along with improved aesthetics, and more ergonomic positioning. Double shot PBT keycaps are engineered with a unique textured finish, feel every keystroke for better accuracy, while a premium, double-sleeved braided Coiled Cable is made for stability and minimalistic aesthetics. When you have a switch guaranteed to 100M keystrokes, gamers need keycaps to match. SteelSeries’ PBT keycaps offer unparalleled durability to ensure they last from keystroke 1, to keystroke 100,000,000. Secondary functions are printed on the side of the keycaps, providing the functionality of a full-size keyboard, in a smaller form factor. With SteelSeries’ innovative modifier key, full keyboard functionality is maintained in a smaller mini form factor – making the Apex Pro Mini keyboards the perfect size to fit within a backpack for on-the-go, esports tournaments, LAN parties, and those headed to their first dorm room or already enrolled in college.

Only available at SteelSeries.com , the Apex Pro Mini: Limited-Edition White x Gold keyboards are available while supplies last for an MSRP of $379.99.

Digital assets are available at: https://steelseries.box.com/v/LE-White-Gold-ApexProMiini

In addition to the Apex Pro Mini: Limited-Edition White x Gold keyboard, the brand is introducing the first packs in the series of SteelSeries COLOR collections. Offering players the opportunity to customize their keyboards and setups with brilliant colored accessories, the initial color packs include Bright Pink, Pastel Blue, and Pine Green.

Each color pack features special-edition coiled cable options, double-shot PBT keycaps, QcK mousepads, and Arctis Nova Booster Packs.

Coiled Cable Compatibility:

• Apex 9 Mini | Apex 9 TKL, Apex Pro Mini | Apex Pro Min Wireless | Apex Pro TKL (2023) | Apex pro TKL Wireless (2023) |Most USB-C keyboards

60% Double Shot PBT Keycaps Compatibility:

• Apex 9 Mini | Apex Pro Mini | Apex Pro Mini Wireless

MSRP

• Coiled Cable: NA $39.99 | EMEA € 39.99 | APAC $39.99

• 60% Double shot PBT keycaps: NA $29.99 | EMEA € 29.99 | APAC $29.99

• Arctis Nova Booster Pack: NA $34.99 | EMEA € 34.99 | APAC $34.99

• QcK M: NA $12.99 | EMEA € 12.99 | APAC $12.99

For more information, visit SteelSeries.com and join the conversation on Twitter at Twitter and Instagram at @SteelSeries.

About SteelSeries

SteelSeries is the original esports brand that fuses gaming & culture, leading the way in defining a “gaming lifestyle.” The worldwide brand creates industry-defining esports and gaming peripherals with a focus on premium quality, innovation, and functionality. Founded in 2001, SteelSeries improves performance through first-to-market innovations and technologies that enable gamers to play harder, train longer, and rise to the challenge. SteelSeries is the pioneering supporter of esports and competitive gaming tournaments, connecting gamers and fostering a sense of community and purpose. SteelSeries’ family of professional and gaming enthusiasts are the driving force behind the company and help influence, design, and craft every single accessory and the brand’s software ecosystem (SteelSeries GG, Moments video clip service, and the Sonar Audio Software Suite). The SteelSeries family of brands includes KontrolFreek, the industry leader in high-performance controller accessories, and Nahimic, the leader in 3D sound solutions for gaming. In 2022 SteelSeries joined the GN family, a global leader in innovative and intelligent audio and video communications solutions sold in approximately 100 countries around the world.