Hanover, Germany – CEBIT– March 6, 2012 –Today, kicking off CeBIT 2012, SteelSeries, the leading manufacturer of premium-quality, competitive gaming peripherals, introduced the SteelSeries Sensei [RAW]. With best-in-class hardware like Omron switches, a pro-grade laser sensor and a CPI range from 90-5700, the SteelSeries Sensei [RAW] is designed to deliver the best in gaming performance. Its ambidextrous, all-grip design also features bright-white LED illumination in 3 zones –which can be configured with multiple levels of pulsation. Powered by the SteelSeries Engine software suite, users are equipped with advanced customization options and the ability to create and store an unlimited amount of profiles.

“When we built the SteelSeries Sensei, we knew that at the core of it, if you took out the on-mouse LCD menu and configuration options, it would be a really solid mouse from the sensor to the shape. The Sensei [RAW] delivers those core performance basics of a gaming grade mouse, like shape and its hardware, to those who don’t want, need or care to pay for all the extras,” said Kim Rom, SteelSeries CMO. “We also built the Sensei [RAW] with a transparent bottom to drive home the awareness that with this mouse, what’s inside is what makes it awesome.”

The SteelSeries Sensei [RAW] will be available in 2 different versions, each offering a very distinct feel for the user. For gamers who worry about sweaty palms, the SteelSeries Sensei [RAW] Rubberized features a rubberized black, hand-sweat resistant coating that allows for an exceptional grip and soft-touch comfort even during the most frantic gaming sessions. The SteelSeries Sensei [RAW] Glossy features a glossy black coating that delivers a unique grip and feel. This surface is ideal for players who prefer a smooth exterior that both looks and feels sleek.

The Sensei [RAW] Glossy and Rubberized also both feature:
• XL-size glides for a smooth, consistent glide
• 2m / 6.5ft anti-tangle black and white braided, nylon cord

The SteelSeries Sensei [RAW], Rubberized and Glossy editions, will be available in the SteelSeries Web Shop and select retailers starting in June with an MSRP of $59.99/ €59.99. For more information and images of the new mice, please visit http://steelseri.es/raw. Be sure to follow us on Facebook and Twitter for new product updates as well as all SteelSeries happenings during CeBIT this week.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseries.com.

For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

CHICAGO – Jan. 26, 2012 – SteelSeries, the leading manufacturer of premium-quality, competitive gaming peripherals, announced that on the coattails of a successful 2011 eSports season, which ended with record breaking wins and more than $2 Million in overall team winnings, this weekend during the Intel Extreme Masters Global Challenge in Kiev, SteelSeries sponsored Counter-Strike teams battled for first place. Team Natus Vincere and SK Gaming, both sponsored by SteelSeries, competed in the finals where Natus Vincere eventually took home first place.

“The 2011 eSports season set new standards in competitive gaming with the level of players we saw competing on the mainstages during tournaments, the incredible numbers of spectators at events as well as those who watched live streamed matches, and the prize money,” said Kim Rom, SteelSeries CMO. “Our teams brought home more than $2 million dollars in winnings, a hockey stick growth curve that attests to the rapid growth we’re seeing at a global level. The excitement for eSports is mounting and that proof is in the checks that these players are competing for.”

SteelSeries sponsored teams and players currently include: Natus Vincere, SK Gaming, Fnatic, Evil Geniuses, Tyloo, Tom ‘Tsquared’ Taylor, Status Quo, vVv Gaming, Team WinFakt!, Copenhagen Wolves, Team Sypher, eSuba, Team Immunity and Team FeaR.

Rom adds, “We’re looking forward to the increasing levels of viewership and adoption from both publishers and consumers, both of which I’m confident we will see this year. The teams that we sponsor are hands down the best in their respective games and we’re looking forward to celebrating their success.”

For more information about SteelSeries and the teams that they currently sponsor check out http://steelseri.es and be sure to follow on Facebook http://facebook.com/steelseries and Twitter @SteelSeries for up to date details on tournaments and events.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseries.com.

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For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

LAS VEGAS, CES – Jan. 10, 2012 – SteelSeries, the leading manufacturer of premium-quality, competitive gaming peripherals, today at the start of the 2012 Consumer Electronics Show (CES) in Las Vegas, introduced a new line-up of gaming peripherals. Kicking off the mouse category for SteelSeries in 2012 is the SteelSeries Kana, also known as the Designed by Gamers mouse; and two editions of the new version of the SteelSeries Kinzu, the SteelSeries Kinzu v2 and SteelSeries Kinzu v2 Pro Edition. The SteelSeries Kana mouse was introduced to SteelSeries fans in the Designed by Gamers Campaign as Mouse 1.1, which gave more than 300,000 gamers the design choice and where 60,000 “Likes” determined the winning Black 1.1 design.

“With the Designed by Gamers campaign, it was the first time we asked our fans and followers to choose a design for us, and we were incredibly proud to see the response from the community – it makes sense that consumers, specifically our consumers want to have a say in what we’re creating, said Kim Rom, SteelSeries CMO. “This new line-up of mice were each designed to fulfill the needs of different types of players, especially those who may not need all of the customization that can be found in the SteelSeries Sensei.”

The SteelSeries Kana, Kinzu v2 and Kinzu v2 Pro Edition are all powered by the SteelSeries Engine. It allows users to customize the mice with the ability for unlimited profiles, program buttons, set the polling rate, create macros, customize CPI settings, optimize your layout by recording movements and viewing a heat map of button usage and more.

• Ambidextrous shape with an optimized 6-button layout
• Tournament grade optical sensor 3600 Frames Per Second and supports stable movement speeds at 130 Inches Per Second.
• Illuminated scroll wheel with LED intensity options that can be assigned to indicate the currently active CPI profile.
• DCPI is 1600-3200
• Two XL-sized side buttons (one on each side) for easy rapid-fire
• UPE mouse feet and a double-braided nylon cord with 2.0 USB connector
• Two color and illumination options, White 1.1 and Black 1.1

Available now on the SteelSeries Web Shop and select retailers, the SteelSeries Kana is $49.99 / €49.99 MSRP – http://steelseri.es/kana.

Rom adds that, “The Kinzu v2 and Kinzu v2 Pro Edition are for players who don’t want anything more than minimal buttons and functionality, but that recognize minimal still means quality and precision.”

SteelSeries Kinzu v2 Pro Edition features:

• Tournament-grade Omron button switches which are recognized by the industry and the community as reliable, high-end hardware components that deliver ‘best-in-class’ performance and feedback.
• Ambidextrous shape with 4-button layout including the CPI toggle
• Tournament grade optical sensor operating at 3600 Frames Per Second
• Supports stable movement speeds at 65 Inches Per Second.
• UPE glides and a double-braided nylon cord with 2.0 USB connector
• Three color options: Glossy Black, Metallic Silver and Red

Available now on the SteelSeries Web Shop and select retailers, the SteelSeries Kinzu v2 Pro Edition is $44.99 / €44.99 MSRP – http://steelseri.es/kinzuv2pro.

SteelSeries Kinzu v2 features:

• Identical features as the Kinzu v2 Pro Edition, with the exception of the Tournament-grade Omron button switches.
• Four color options including: Rubberized Black, White, Orange, and Yellow

Available now on the SteelSeries Web Shop and select retailers, the SteelSeries Kinzu v2 is $39.99 / €39.99 MSRP – http://steelseri.es/kinzuv2.

For more information about the new SteelSeries mice, as well as all the SteelSeries products launching during CES please visit, http://steelseri.es/ces2012.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseries.com.

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For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

“The Siberia v2 Frost Blue combine’s incredible sound with a style that is not only recognized, but is an original design that’s been optimized and improved,” said Jacob Wolff-Petersen, SteelSeries Founder. “This headset packs a loud and crisp soundscape with the expected luxury for the user to be able to adjust everything – from illumination options, equalizer settings to creating and assigning profiles for multiple game titles and players, all through the SteelSeries Engine software.”

The headset illumination offers 6 different modes and can be assigned to behavior and game specific profiles through the SteelSeries Engine, including: Active Mode (responsive pulsing to sound effects, music, and/or voice), Slow Pulse, Fast Pulse, High Bright, Low Bright and Off. The Siberia v2 Frost Blue will also features an active noise cancelling, “smart” microphone system that retracts when not in use. The microphones processor reduces the “noise” and focuses on the sound that is closer to the mic, your voice. Its in-line volume and mute controls are found on a durable, double-braided nylon cord with a USB connector.

The SteelSeries Siberia v2 Frost Blue will be available in Q2; pricing will be announced closer to availability. For more information about the new SteelSeries Siberia v2 Frost, please visit http://steelseri.es/frostblue. Be sure to follow us on Facebook and Twitter for new product updates as well as a snapshot of all SteelSeries CES product announcements at http://steelseri.es/ces2012.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseri.es

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For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

The SteelSeries Flux factors in convenience for the user by including 2 input jacks – one on each side, which allows for two user options: to choose which side the microphone cable can be plugged into, and the ability to “daisy chain” or plug in another headset to the Flux which allows for multiple users to listen to the same device. Customization of the SteelSeries Flux headset will provide users with the ability to order various outer plates with different colors and designs as well as various colored cushions all of which will be available in Q2.

“We work with professional gamers that travel often to tournaments and events, but we also cater to users that want headset compatibility for more than just gaming, which is where the design of the Flux began,” said Bruce Hawver, SteelSeries CEO. “This headset is meant to be more about the user, versus just another audio option – we brought together color and plate design options with the versatility of being able to plug in and use the audio and microphone with any device. If you play games on your PC, you most likely also listen to music and make calls, and you want a headset that will allow you adapt.”

The SteelSeries Flux will be available in Q2, which is also when pricing will be released. More details about colors and design options will be released closer to product availability. For more information about the new SteelSeries Flux headset features, please visit http://steelseri.es/flux. Be sure to follow us on Facebook and Twitter for new product updates as well as a snapshot of all SteelSeries CES product announcements at http://steelseri.es/ces2012.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseri.es

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For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

“For PC users, the SteelSeries Ion is a convenient alternative, especially if they want something other than their mouse or keyboard as their tool. And for consumers with tablets and Smartphone’s, it really is an ideal accessory” said Bruce Hawver, SteelSeries CEO. “Whether you’re sling shooting birds or playing a word game with friends, there are games that are ideal for touch screen. Those types of games however, are not the only games available; there are a number of first-person shooter and RTS games that aren’t downloaded or played as frequently as they could be, because the touch screen doesn’t provide an optimal experience. The SteelSeries Ion provides the advantage for those types of games.”

Measuring only about the size of a standard deck of cards (approximately 108mm in length, 55.5mm in width and 18mm thick); the lightweight controller can be easily stored and carried. It connects through Bluetooth to your PC and/or your mobile device and includes a white LED light on the controller indicating a connection. The SteelSeries Ion includes a rechargeable, lithium battery that will provide up to 20 hours of wireless use and can be plugged into your device for charge and play use.

The SteelSeries Ion boasts a classic controller design that includes 2 mini-joysticks, a left side Dpad button, 2 trigger buttons one at each shoulder, and a four button layout on the right, similar to familiar Nintendo®, Xbox 360® and PlayStation® controllers. The buttons can be customized through an easy-to-use interface for both PC and mobile devices.

The SteelSeries Ion Wireless Controller will be available in Q3; pricing will be announced closer to its availability. For more information about the new SteelSeries Ion, please visit http://steelseri.es/ion. Be sure to follow us on Facebook and Twitter for new product updates as well as a snapshot of all SteelSeries CES product announcements at http://steelseri.es/ces2012.

About SteelSeries

SteelSeries is a leading manufacturer of top quality gaming peripherals from headsets, keyboards, and mice to controllers, surfaces, and software. For more than a decade, SteelSeries has been on the forefront of designing and creating gear for competitive gamers. The company’s continued innovation also comes in collaboration with the world’s leading professional gaming teams and partners. SteelSeries is a global brand that continues to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support. For more information, please visit http://steelseri.es

About Zeemote Technology Inc.

Zeemote was founded in Boston by the brightest MIT grads to change the world of mobile gaming. Since then, Zeemote’s R&D has been pumping out innovative technologies creating a portfolio of fundamental international patents. With Zeemote, it takes mobile gaming beyond the touchscreen. Zeemote’s end-to-end technology, from the Unity compliant SDK for Android into the semiconductor on game controller, enhances the value of the games that you play. It’s all about better game control, more design and screen options, and of course, more fun! Please visit http://www.zeemote.com

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For media:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com

JONKOPING, SWEDEN – DREAMHACK– Nov. 24, 2011 – Today, as Dreamhack Winter, the world’s largest digital festival and LAN party kicks off, SteelSeries and one of the most recognized and accomplish gaming teams, Team Fnatic, introduce the SteelSeries 7H Fnatic Limited Edition headset and SteelSeries Sensei Fnatic Limited Edition mouse. Available now on SteelSeries Web Shop, the Limited Edition 7H headset features 50mm dynamic driver units with new, sound isolating SNDBlock ear cushions; while the Limited Edition Sensei features award-winning technology like its 32 bit ARM processor that powers SteelSeries’ ExactTech settings and customization abilities, all of which are housed in an ambidextrous, black, orange and white Fnatic color design and illuminated Fnatic team logo.

“We sponsor and work with a number of incredibly talented professional players and are proud to say that the Fnatic team is part of that family,” said Kim Rom, SteelSeries CMO. “We have been supporters and collaborators with, as well as fans of, the talent that makes up the Fnatic squad for a long time now. We felt that it was the perfect time to introduce co-branded peripherals – that their players helped us design, regularly use and win with – to their immense and passionate fan following.”

“Our players have tough competition; they need everything to work to become champions, from their raw aim or APM right up to the equipment. Because of this, we work closely with SteelSeries to collaborate on the design and functionality of SteelSeries’ professional gaming peripherals. We are so proud of what has been accomplished that we thought it was about time to put our mark -visibly – on those products” said Sam Mathews, Fnatic’s owner. “Enter the Fnatic Limited Edition peripherals, on the best headphones and mouse we’ve ever used, 7H and Sensei – now with more style.”

Limited Edition Fnatic 7H

The SteelSeries 7H Fnatic Limited Edition headset features 50 mm dynamic driver units that deliver an exceptionally rich and detailed soundscape, from mood setting music to critical 3D positional sounds and alerts. The closed-type headset reduces ambient noise, while the unique, SNDBlock, hybrid ear cushions made of both cloth and leather, provide sound isolation from an inner leather layer and comfort from the outer cloth layer. The headset can also be dismantled into 4 separate pieces, which allows for compact and easy transportation. The Limited Edition Fnatic headset is $139.99 / €114.99 MSRP.

Limited Edition Fnatic Sensei

The most customizable mouse to ever hit the competitive gaming industry, the SteelSeries Sensei, is now available in a Limited Edition Fnatic design transforming to an orange, black, and white ambidextrous force to be reckoned with and three zones of 16.8 million color illumination options, including on the Fnatic logo. Its 32 bit ARM processor powers sophisticated calculations that can be done directly on the mouse – without the need for software drivers and without having to rely on the user’s computer. Sensitivity settings can be changed in increments of one from 1 to 5,700 CPI, and an “overclocked” Double CPI feature that allows the user to go all the way up to 11,400 DCPI. The Limited Edition Fnatic mouse is $99.99 / €99.99 MSRP.

Check out more information about Fnatic branded peripherals and their eSports domination on http://steelseries.com and http://fnatic.com. Fans can follow SteelSeries’ Dreamhack coverage throughout the weekend on http://facebook.com/steelseries.

About Team Fnatic

Recognized as one of the most talented teams in eSports, the Fnatic team is an ambitious and highly successful electronic sports organization, which supports some of the world’s most skilled gamers. After being crowned as Electronic Sports Team of the Year in 2006 and 2009, Fnatic has achieved more than 60 victories in major international tournaments and are acknowledged worldwide for their famous and charismatic Swedish Counter-Strike 1.6 team, hugely successful COD4, and their up and coming StarCraft®II team.

About SteelSeries

SteelSeries is a leading manufacturer of gaming peripherals, including headsets, keyboards, mice, software and gaming surfaces. For the past decade, SteelSeries has been on the forefront of competitive gaming gear thanks to continued innovation and product development in cooperation with leading professional gaming teams. SteelSeries also helps to support the growth of competitive gaming tournaments and electronic sports leagues through professional team sponsorships, partnerships, and community support all over the world. For more information, please visit http://steelseries.com.

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For SteelSeries media inquiries:
Tori Pugliese
PR for SteelSeries
203-605-4028
tori@steelseries.com