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SteelSeries Partners With Team Evil Geniuses

- Manufacturer of Professional Gaming Gear Expands North American Talent Pool For Product Development.

SteelSeries, the leading manufacturer of gaming peripherals and accessories, today announced its sponsorship of Evil Geniuses (Team EG), North America’s premier professional gaming organization.

First founded in 1999, Evil Geniuses is North America’s premier professional gaming team. With more than 50 players from both the United States and Canada, Team EG truly consists of the finest gaming talent North America has to offer, in a wide range of games such as Counter-Strike, DotA, Guitar Hero, Quake, Unreal Tournament, and World of WarCraft. Over the years Team EG players have accumulated numerous podium placements at the world’s most prestigious eSports tournaments.

“No other gaming organization in North America has accomplished as much as Team EG; add to that an ever-growing global fanbase, and it is a logical choice for us to sponsor them,” said Kim Rom, VP of Marketing for SteelSeries. “We’re really happy to expand our operations in North America with professional gamers experienced enough to help us shape, design and develop gaming products, something that will be evident in our upcoming gaming mouse, which has been developed in coordination with such players as fRoD, Storm, and Warden.”

“We are very excited and grateful for the opportunity to represent SteelSeries, both in North America and around the world,” said Alexander Garfield, Executive Director of Team EG. “Based on past experiences, our players prefer SteelSeries products and are thus very excited about this partnership. Not only will our players receive the advantage of that extra competitive edge that SteelSeries’ professional gaming products provide, but also, the experience and wisdom of such a valuable partner will be crucial to the continuing evolution of our brand. We’re also looking forward to coordinating with SteelSeries and helping to develop cutting-edge professional gaming products.”

SteelSeries’ sponsorship of Team EG will be effective immediately, pairing up the professional-grade engineering and design quality from SteelSeries provides with the top eSports professionals in North America. Team EG players will be equipped with SteelSeries mice, mouse pads, keyboards, and headsets for both practice and tournament competitions. More information about Team EG at www.myEG.net.

About SteelSeries

SteelSeries is a leading manufacturer of gaming peripherals and accessories, including headsets, keyboards, mice, software and gaming surfaces, selling in more than 75 countries. SteelSeries has been on the forefront of professional gaming gear since its inception in 2001, thanks to continued innovation and product development in cooperation with leading professional gamers. All SteelSeries products are developed in co-operation with professional gamers to ensure optimum performance and durability. SteelSeries supports the growth of competitive gaming and electronic sports through professional team sponsorships and community support all over the world. For more information, please visit www.SteelSeries.com.